Pilates Wellness Center of York

Role: Graphic Designer/Web designer

Programs/Platforms:
Ai Ps WP

I was hired by Pilates Wellness Center of York, York, PA, to design their company branding and marketing materials and to design their website. I did not design the logo for this company.

Branding

To keep the brand consistent, I used the colors of the logo when designing the business card, appointment card, and letterhead. The idea behind the design is to represent the points of focus in a Pilates exercise. The overlapping of colors shows the various points of focus in each exercise

Marketing Materials

The colors of the logo and the design of the marketing materials are consistent with the design of the business card.

For the postcards, I wanted to design them so that the viewer would stop and notice the coupon they received.

Website

Pilates Wellness Center of York offers Pilates classes to people in and around York, Pennsylvania. I designed their website using WordPress with a theme and custom HTML + CSS. Similar to the printed materials, I kept the branding consistent throughout the site.